---
title: Guiding Self-Insured Clients to Smarter TPA Solutions
description: Discover how brokers can lead the way in today’s evolving benefits market.
image: https://engage.personifyhealth.com/hubfs/Featured%20Image-2.png
---

[Personify Health Homepage](https://personifyhealth.com/)

- [Contact us](https://personifyhealth.com/contact-us/)
- [Member support](https://personifyhealth.zendesk.com/hc/en-us)
- [Provider portal](https://personifyhealth.com/events/)

[Homepage](https://personifyhealth.com/)

- Who we serve
- What we do
- Partners
- Differentiators
- About us

- Who we serve
- What we do
- Partners
- Differentiators
- About us

[Contact us](https://personifyhealth.com/contact-us/) [Member support](https://personifyhealth.zendesk.com/hc/en-us) [Provider portal](https://personifyhealth.com/events/)

 Language

 Log in

Main menu

 Who we serve [Employers](https://personifyhealth.com/who-whe-serve/employers/) [Health plans](https://personifyhealth.com/who-whe-serve/health-plans/) [Health systems](https://personifyhealth.com/who-whe-serve/health-systems/) [Brokers and consultants](https://personifyhealth.com/who-whe-serve/brokers-consultants/)

 What we do [Health Engagement & Wellbeing](https://personifyhealth.com/what-we-do/wellbeing/) [Third party administrator](https://personifyhealth.com/what-we-do/third-party-administrator/) [Healthcare navigation & advocacy](https://personifyhealth.com/what-we-do/navigation-advocacy/) [Care & condition management](https://personifyhealth.com/what-we-do/care-condition-management/) [Payment integrity](https://personifyhealth.com/what-we-do/care-condition-management/)

 Partners [Partner marketplace](https://personifyhealth.com/partners/ecosystem-partners/) [Network partners](https://personifyhealth.com/partners/network-partners/) [Technology partners](https://personifyhealth.com/partners/technology-partners/)

 Differentiators [PercyIQ](https://personifyhealth.com/percyiq/) [Personify Clinical Board](https://personifyhealth.com/company/personify-clinical-board/) [Success Stories](https://personifyhealth.com/resources/?resource_category=success-story#filter) [Insights Lab](https://personifyhealth.com/insights-lab/)

 About us [Leadership](https://personifyhealth.com/company/leadership/) [Newsroom](https://personifyhealth.com/press-room/) [Careers](https://personifyhealth.com/careers/) [Resources (blogs, webinars, & more)](https://personifyhealth.com/resources/) [Events](https://personifyhealth.com/events/) [Locations](https://personifyhealth.com/company/locations/)

 English (North America) [English (Global)](https://personifyhealth.com/global/) [German](https://personifyhealth.com/global/de) [French](https://personifyhealth.com/global/fr)

[Personify Health Member](https://login.personifyhealth.com/auth/realms/platform/protocol/openid-connect/auth?client_id=platform-ui&redirect_uri=https%3A%2F%2Fapp.personifyhealth.com%2F&state=dd70b950-1114-42aa-8c8b-073624e06116&response_mode=fragment&response_type=code&scope=openid&nonce=d3960a57-d56e-4630-a691-6e438b1c9ffe) [Member Registration](https://enroll.personifyhealth.com/#/) [Provider](https://mycarehc.com/provider)

eBook

---

### Unlock the future of self-insured benefits

Discover how brokers can lead the way in today’s evolving benefits market. 

The self-insured market is evolving, and brokers are uniquely positioned to drive this transformation. Rising costs and lack of flexibility are pushing employers to rethink traditional models.  

Are your TPA partners ready to deliver the flexibility, cost control, and innovation your clients demand?  

Download this eBook, **The Broker's Imperative: Guiding Self-Insured Clients to Smarter TPA Solutions**, to get insights into:

- The latest market trends and employer expectations 
- Why independent TPAs are becoming the preferred choice
- Nine criteria for evaluating smarter TPA partners 
- Strategies to strengthen broker-client relationships 

Stay ahead of client needs and deliver the strategic TPA guidance that drives stronger outcomes. 

![Landing Page Image - 2-2](https://engage.personifyhealth.com/hs-fs/hubfs/Landing%20Page%20Image%20-%202-2.png?width=2000&name=Landing%20Page%20Image%20-%202-2.png)

### Download your copy!

![logo-no pebble](https://engage.personifyhealth.com/hs-fs/hubfs/logo-no%20pebble.png?width=240&height=57&name=logo-no%20pebble.png "logo-no pebble")

![tag](https://engage.personifyhealth.com/hs-fs/hubfs/tag.webp?width=397&height=57&name=tag.webp "tag")

---

©2026 Personify Health

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Personify Health",
    "url" : "https://engage.personifyhealth.com/author/personify-health"
  },
  "dateModified" : "2026-01-28T14:21:03.701Z",
  "datePublished" : "2026-01-28T14:21:03.000Z",
  "headline" : "Guiding Self-Insured Clients to Smarter TPA Solutions ",
  "image" : [ "https://engage.personifyhealth.com/hubfs/Featured%20Image-2.png" ],
  "mainEntityOfPage" : {
    "@id" : "https://engage.personifyhealth.com/a-smarter-tpa-part-1",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://engage.personifyhealth.com/hubfs/landing-page-2/favicon-32x32.png"
    },
    "name" : "Personify Health"
  }
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://personifyhealth.com/#organization",
  "@type" : "Organization",
  "areaServed" : {
    "@type" : "Country",
    "name" : "United States"
  },
  "contactPoint" : {
    "@type" : "ContactPoint",
    "contactType" : "sales",
    "url" : "https://personifyhealth.com/contact"
  },
  "description" : "Personify Health is an employee health and wellness platform that helps self-funded employers reduce healthcare costs through early risk identification, preventive care engagement, and personalized health coaching.",
  "foundingYear" : "2023",
  "knowsAbout" : [ "Employee health benefits", "Self-funded employer healthcare", "Preventive care", "Health coaching", "Chronic disease prevention", "Musculoskeletal health", "Diabetes prevention" ],
  "logo" : {
    "@type" : "ImageObject",
    "height" : 80,
    "url" : "https://personifyhealth.com/hubfs/personify-health-logo.png",
    "width" : 300
  },
  "name" : "Personify Health",
  "sameAs" : [ "https://www.linkedin.com/company/personifyhealth", "https://twitter.com/PersonifyHealth", "https://www.facebook.com/PersonifyHealth" ],
  "url" : "https://personifyhealth.com"
}
```