Finding Patient Unicorns: How Predictive Propensity Models Power Marketing ROI for Houston Methodist and St. Bernards
Looking to attract high-value patients? Using generic marketing strategies won't be effective if you want to acquire and engage those who may be at risk for specific health conditions or are new to your area. You can't just "spray and pray."
What are successful marketing teams doing differently?
Learn from Houston Methodist and St. Bernards; two organizations that leverage predictive propensity models from Personify Health to acquire high-value patients needing specific services to deliver ROI on marketing campaigns.
Personify Health aims to provide marketers with the necessary resources to develop effective and profitable healthcare marketing programs. We offer access to predictive data models and multi-channel communication strategies.