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Activate

Personify Health’s personalized health communications platform connects you to the audiences you need

Unlock the potential of our real-time, closed-loop ROI data to enhance your campaign performance and drive informed decisions. From short-term new market boosts to long-term acquisition, retention, and engagement strategies, our expert team helps you optimize campaigns to align with your evolving goals.

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Maximizing Clinical Trial Performance

Streamline Recruitment and Enrollment

  • Precision Targeting: Leverage our robust consumer data to precisely target patients matching your trial's therapeutic criteria.

  • Optimized Advertising: Share trial details through multi-channel campaigns, to attract appropriate participants.

  • Enhanced Patient Experience: Welcome patients with personalized messages directing them to secure websites or clinical sites for smooth onboarding.
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Enhance Patient Retention & Engagement

  • Patient Education: Keep patients informed and engaged through personalized communication.

  • Timely Guidance: Ensure adherence to study timelines by providing reminders for diary completion and assessments.

  • Empowerment through Education: Educate patients on their condition and trial processes to increase engagement, commitment, and active participation in their health journey.
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Enhance Brand Visibility Post-Trial

Precision Targeting

Define target populations based on drug criteria for impactful outreach.

Personalized Marketing

Launch tailored campaigns focused on specific drugs to enhance brand visibility post-trial.

Integrated Communication

Utilize omni-channel capabilities for effective outreach strategies.

Goal Driven Strategies

Tailor campaign objectives based on target population characteristics, outreach strategies, and drug features.

Life Sciences

Efficient User Acquisition and Forecasting

  • Targeted Risk Identification: Precisely target potential consumers by identifying individuals at risk for specific conditions in designated geographic areas.

  • Enhanced Demand Forecasting: Forecast consumer panel demand to enable proactive resource allocation and strategic planning, optimizing operational efficiency.

  • Streamlined Consumer Outreach: Facilitate outreach to potential new consumers to support client efforts in enhancing new consumer acquisition, fueling business growth and expansion.

  • Empowering Marketing Campaigns: Extract customized lists to integrate into your marketing automation tools, enabling targeted and effective outreach strategies.

  • Revenue Growth: Drive revenue growth by increasing user acquisition, enhancing your value proposition to clients.
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Benefit Point Solutions

Data + Predictive Models + Campaigns

Sample Programs:

Boost user acquisition to drive revenue

  • Food as Medicine Company: Identify individuals eligible for the program, especially those with Medicaid in specific states, and engage them with a call to action to sign up.
  • Maternal Program: Target mothers in specific areas who meet the program criteria and encourage them to sign up through tailored engagement

Assess consumer interest and facilitate direct engagement

  • Life Science Company: Target individuals at-risk for a specific disease state nationwide and engage them to express interest in relevant drug launches or diagnostic services.
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Activate and Engage Eligible Members for Increased Benefit Utilization

Sample Programs:

  • Virtual Care, At-home Test Kit, and/or Pain Management Companies: Improve engagement with enrolled members of employer, health plan, and health system clients through multi-touch, multi-channel campaigns.

  • Point Solutions Companies: Motivate actions such as scheduling appointments, renewing prescriptions, returning test kits, or downloading apps through compelling calls to action.
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Proven Success with our Multichannel Reminder Recall Approach

In a study with a leading pharmaceutical company, caregivers of children receiving a combination of postcard and telephone reminders were 2.3 times more likely to keep their appointments than those receiving no intervention.

Reminders are available in multiple communications platforms and languages for customization, including your organization's information.

✉️ Postcards with complete printing and mailing services

📞 Phone calls or text messages

📧 Emails

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By effectively utilizing our solutions, you can optimize patient acquisition and retention, enhance engagement, and maximize benefit utilization across the healthcare spectrum.


Request a demo of our personalized health platform 

[1] Controlled trial of 1273 children aged 4 to 18 months assigned to receive postcard reminders, telephone reminders, a combination of postcard and telephone reminders, or a control group in which no reminders were received to determine the impact on kept-appointment rates and vaccination coverage.
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